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The Platform Design Toolkit 3-Day Bootcamp - Milan: October 8th - 10th

Dal 08/10/2019 Al 10/10/2019
Cologno Monzese
Milano (MI)
Categoria Eventi


The 3-DAY Platform Design Bootcamp Become part of an exclusive network of experts and facilitators that master the real potential of platform design, beyond buzzwords and false promises. This Bootcamp will change the way you think about platforms, organizations, and ecosystems. > Note that this event will be run in English. What's this Bootcamp about? For four years now Simone Cicero and the Boundaryless Team have been training hundreds of participants from all over the world thanks to the well-known 2-DAY Platform Design Masterclass. While the Platform Design Masterclass is focused on guiding the participants through the standard step by step process using a project-work, we have been asked often to create a deeper format, designed for designers, trainers, and strategists that deal with Platforms-Ecosystems thinking as a core part of their work. The context of Platform and Ecosystems is changing rapidly: as we enter an age of continuous change, rapidly transforming technologies, environmental breakdown, and social crises, we believe that acquiring the capability to design scalable strategies, will allow organizations to become positive transformative actors in the Anthropocene. A systemic view of markets is essential to a modern theory of platforms.

The Platform Design 3-Day Bootcamp is a deeper and more extended format dedicated to those that are aiming to become Platform Design Toolkit facilitators and become part of an exclusive network of individuals that master the real potential of platform design, beyond buzzwords and false promises for really transformative impacts. The Program: what will you learn in this Bootcamp The Bootcamp will expose participants to a full and deep understanding of our framework and its interrelated aspects such as systems thinking, mastering network effects, organizational transformation, and integration with other facilitation tools.   Here follows a preliminary list of elements that will make up the 3-Day program: The Context of Platform Design: we’ll explore what is the future playing field for Platform Thinking. What kind of platforms is worth developing? How are new technologies such as blockchain enabling new possible design spaces? What is the social, ecological and political context of platform thinking? The Key Elements of Platform Design and the Unified Market Theory: understanding post-Industrial markets and how value chains are transformed plus the two core Engines of Platform Design (transactions, and learning); Network Effects and High Scalability: why it’s so important at today, to design high scalability organizations and value proposition? How does one master and recognize Network Effects? Validating Platform Strategies: how to design experiences, validate them and develop an ecosystem in a lean way? Solving the Chicken-Egg problem: once validation is achieved where to focus to achieve growth? Organizational Transformation: learning how organizational development and design overlaps with business-model innovation and how platform thinking can help to achieve radical ambidexterity in a chaotic world.
Designing & Running Platform-Ecosystem Workshops: how to design workshops complementing Platform Design Toolkit with other methods for strategic design and team facilitation? We’ll share our experience. Some key reads from our blog:  The Real Future of the Platform Economy https://stories.platformdesigntoolkit.com/the-real-future-of-the-platform-economy-838629ad3a77 (will help you frame where platforms and marketplaces can make a dent in the future) Understanding Platforms through Value Chain Maps. https://stories.platformdesigntoolkit.com/platform-value-chain-z-shape-385f759faffa (will be useful to understand the strategic gameplay framing of platforms) Innovation in the times when the Future gets closer to the Present. https://stories.platformdesigntoolkit.com/innovation-in-the-times-when-the-future-gets-closer-to-the-present-4e17a2947713 Building Ecosystem-Organizations https://stories.platformdesigntoolkit.com/building-ecosystem-organizations-adf7284eb279  (will help you clear out how to leverage on an ecosystemic view of organizations) How will it work? The Bootcamp flow will be based on: short slide-based lectures; personal, face to face coaching with Platform Design Toolkit team: group-wide work; small team exercises to apply the thinking to example projects and/or personal challenges.
Note that the Bootcamp is not strictly designed to apply the Platform Design Toolkit to a specific project but instead to gain a deep understanding and elements of mastery to be able to apply the thinking to any project, context of challenge afterward. The Membership & Certification The first Platform Design Bootcamp will provide participants with: an official Platform Design Toolkit - Train the Trainer certificate testifying that you've been trained by the original creators of the Platform Design Toolkit, the Boundaryless team; an experimental, free 6-months access to the Platform Design Facilitators group, a private group of advanced practice leaders connected with the Platform Design Toolkit Team in a long-standing collaboration, to evolve the methodology and work together on opportunities arising across the globe.  After the free period, facilitators that decide to join the yearly membership program of the Platform Design Facilitators group will have access to: private, recurring, invite-only office hours calls to explore the latest developments in the methodology, and ask your questions;  access to and use of official slide decks redacted by the PDT Team for you to use;  workshop design guidelines; access to advanced tips for facilitators; get access to beta versions of upcoming toolkit releases; Why are Platforms so important? Platform Strategies can transform organizations and help create new business models: independent providers of custom solutions are often perceived to deliver more value but are limited in their ability to scale.
Platformization provides an opportunity to create scalable collaboration agreements, powered by narratives, technologies, and shared languages.  Platforms help companies and organization leverage the power of ecosystems to grow and reach outstanding results that cannot be reached independently. It’s a key capability to help companies deliver more innovation with smaller investments respect to building traditional services. Platforms-Ecosystems thinking is therefore often pictured as a “silver bullet”, but what is its real potential? In times of continuous change, and ever-growing complexity, mastering the design of ecosystem mobilizing, fast scaling, network effect driven strategies will make a monumental difference for organizations and designers.  The Platform Design Toolkit and the Platform Opportunity Exploration Framework The Platform Design Toolkit is the original, open-source design method, first released in 2013, to build multi-sided, transformative platform-strategies to empower ecosystems in creating shared value.  Based on the tradition of Service Design, Lean Startup and Strategic Thinking, it was born to overcome the limitations in traditional, linear business approaches.  It has been used by thousands of practitioners and adopters ranges from Fortune 500s to the United Nations, from renowned worldwide Business Schools to nimble startups.
Perfectly complemented by the Platform Opportunity Exploration framework - both covered by the Bootcamp program - these toolsets provide an effective, clear and accessible process and a set of visual tools for the co-creation of platform strategies grounded in the understanding of markets, value chains and systems. Who’s this course designed for? Organization leaders running organization-wide Platform Design units and Innovation or Strategy groups; Consultants and freelance platform catalysts, willing to learn how to master the full Platform Design Toolkit capabilities for client’s projects and integrate it with other methodologies; Human resources experts and organizational designers willing to integrate post-industrial approaches into their organizational development practices; Systems Thinkers that want to master a powerful and digestible methodology to rapidly bring systemic thinking to the table, producing fast outstanding results; Entrepreneurs working on platform projects, interested in integrating a deep vision and practice in the work they’re doing, to maximize impact, and minimize time and energy lost in negligibly impacting projects. Policy-makers wanting to understand the full scope of platform thinking and the full potential of ecosystem mobilization FAQ How should I prepare for the course? Participants will receive preliminary reads and content, no specific preparation is required.  It is a course for beginners or experts? This course is on advanced material - the creation of new products and services or the rethinking of organizations - but does so in a practical way and leaving to the participants the tools and references to use, so it is a course for participants that understand the context, but it does not require any previous knowledge on the subject of platforms, innovation or design.  I'm already executing a platform strategy, can I still attend? This course is not focused on helping you with a single project, though it will be extremely helpful to accelerate your deep understanding of the context of the project you’re working on and likely have a decisive impact on it.  A COUPLE OF TESTIMONIALS "In an increasingly networked world, we're going to need more tools like the Platform Design Toolkit"John Hagel - Deloitte Center for Edge Innovation “The platform design toolkit is more than a tool, it is a mindset. It helped us explore how to connect all the players around innovation challenges”.Genevieve Douhet - Associate Director - Innovation Société Générale CONFIRMATION, TICKET INFORMATION & CANCELLATION POLICY Please note that the Bootcamp will be officially confirmed at least one month before the date, likely before.  In case the trainers have to cancel due to noncontrollable reasons you'll receive a FULL REFUND. Be sure you select the right option if you're an EU VIES-registered VAT holder: you will save 22% VAT in that case and your ticket will be much cheaper. CANCELLATION POLICY: If you decide to cancel your ticket, you'll be able to ask for a full ticket refund until one month from the event and a 50% refund until fifteen days before. No money refund will be offered after that date: you'll be given a free admission ticket for any of the upcoming European Platform Design Toolkit Bootcamp in English organized directly by the Platform Design Toolkit team in the following months.  >> FOR DIRECT PAYMENT THROUGH BANK WIRE PLEASE CONTACT US  Resources related to Platform Design Toolkit Our website: https://platformdesigntoolkit.com/ Our publications: https://stories.platformdesigntoolkit.com/ Our newsletter: http://bit.ly/PDToolkit-NL Our White Paper http://bit.ly/PDT_WP_Download TWITTER LINKEDIN SlideShare Your Trainers You'll receive training directly from the team at Boundaryless, the creators of Platform Design Toolkit that have been training more than a thousand - in private and public settings - spreading platform design all over the world. The training team currently scheduled is the following: 




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